GSTC-Accredited Certification Body Logo
Certification Bodies that are accredited by GSTC may display the GSTC-accredited logo in accordance with their approved accreditation scope and licensing agreement.
A symbol of accredited status
Using the GSTC-accredited Logo
The GSTC-accredited Logo is an essential symbol of trust, credibility, and international recognition. It shows that a Certification Body has successfully met all GSTC Accreditation requirements and operates in line with global best practices.
Who Can Use the GSTC-accredited Logo
Only Certification Bodies that hold a valid GSTC-accredited status may use the GSTC-accredited Logo. The right to use the logo is granted through a Certification Body License Agreement between GSTC and the accredited organization.
Usage guidance
Protecting clarity and credibility
How the GSTC-accredited Logo Can Be Used
Accredited Certification Bodies may use the logo to:
- Communicate their GSTC-accredited status in printed, digital, or promotional materials.
- Display it on websites, reports, and presentations related to their accredited certification program.
- Use it alongside their own logo, provided the GSTC-accredited Logo remains clear and unaltered.
- Display it on certificates for clients, along with the GSTC-Certified logo.
Important Guidelines
To maintain credibility and consistency:
- The logo must not suggest that GSTC directly certifies businesses or destinations.
- It must represent only the accredited program within the approved scope.
- The logo’s colors, proportions, and elements must remain intact and readable.
- Certified hotels, tour operators, and other third parties may not use this logo; they should use the GSTC-certified logo.
Accreditation claims
Accreditation Claims
Any statement or representation of accreditation must clearly reflect what is accredited—the scope, who holds the accreditation, and who granted it. Misleading or exaggerated claims are strictly prohibited.
Accurate claims
- “CB XYZ is GSTC-accredited for certification of hotels and tour operators.”
- “XXX Hotel is certified by YYY, which is GSTC-accredited.”
- “YYY has achieved GSTC Accreditation.”
Misleading claims
- “CB XYZ is GSTC-certified.”
- “Our hotel is accredited by GSTC.”
- “GSTC endorses or guarantees our certification.”
Consequences of misuse
Consequences of Misuse
Improper or misleading use of accreditation claims may lead to a formal warning, suspension, or withdrawal of accreditation status. GSTC may also publicly clarify false or misleading statements.